Course Overview

This degree provides a strong foundation in marketing, helping you understand how organisations engage with customers and build successful brands in a competitive environment. You will develop both creative and analytical skills needed to succeed in modern marketing roles.

You will build practical and professional skills, including:

  • Developing marketing strategies and campaigns
  • Understanding consumer behaviour and market trends
  • Applying creative and analytical thinking to real-world business challenges

With a focus on employability and industry relevance, this course prepares you for a wide range of careers in marketing and related fields. The programme is offered at both and campuses.

Work Placement Information
A work placement year is an optional part of your degree and is normally completed during your studies, before your final year. If you are interested in undertaking a placement, you should discuss this with your Course Director once you start your degree programme. Please note that you will need to apply for a visa extension and pay an additional placement year tuition fee. Details of placement year fees can be found on the page.

*Subject to UKVI Approval
All information given, and Offers in Principle issued, are subject to obtaining approval from UK Visas and Immigration (UKVI). If UKVI approval is not received in time for the advertised intake, you will be notified within a reasonable timeframe, and your place will automatically be deferred to the next available intake. If you do not wish to defer to the next intake, you will have the option to request a refund of any fees paid.

Details
Course
BSc (Hons) Marketing
Study Level
Undergraduate
Routes
  • 3 years: 1 year International Year One + 2 years degree study

    + 1 year additional study for optional placement

    4 years: 1 year International Year Zero + 3 years degrees study
  • Pathway International Year One in Business, Management and Marketing, International Year Zero in Business Management and Law
Optional Study Features
with Placement Year
Study type
Degree
Study mode
Full Time
Tuition fee
Start Dates
  • September
Campus
Belfast Campus / Derry~Londonderry Campus
Entry Requirements
Choose your country of education

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